Nick Russell is Director of Creative Strategy at Global, one of the worlds’ leading media & entertainment groups. Europe’s largest radio company, Global is home to national market leading media brands broadcasting across the UK on DAB & FM and around the world on Global Player, including Capital, Heart, Classic FM, LBC, Smooth, Radio X, Capital XTRA and Gold. Global is also one of the leading Outdoor companies in both the UK & Europe, with over 235,000 sites reaching 95% of the UK population. Global’s extensive and diverse outdoor portfolio encompasses Transport for London’s Underground network, almost all major UK airports and the UK’s largest portfolio of roadside posters, as well as the UK’s largest network of buses including all major cities. Prior to joining Global, Nick worked in creative roles for The BBC and Telegraph Media Group and has helped to create award winning campaigns for brands including Volkswagen, Heineken, Organix and Disney.